CORPORATE TRAINING
GOABROAD© WORKSHOP
The GOABROAD workshop is designed for individual companies, guiding entrepreneurs, managers, and
salespeople to successfully enter international markets by using the exclusive GOABROAD© Method
developed by ChannelMarketing.
During the workshop, participants will create an internationalization project for their company, following the
method’s six phases and developing analyses and operational tools tailored to each phase.
This is a hands-on, practical workshop rather than a theoretical one. Participants will learn to use specific
tools and software for each phase of the internationalization process.
Additionally, attendees will receive a
copy of the book GOABROAD Blueprint and customized resources to implement the method within their
company.
Workshop Details:
- Participants: Minimum of 4, maximum of 15
- Location: On-site at the company or a venue of the company’s choosing
- Duration: 2 days
Key Workshop Objectives:
- Identify and gather crucial information on various international markets
- Objectively evaluate markets and set priorities
- Define precise and detailed market positioning relative to competitors
- Choose the most appropriate market entry methods
- Develop an internationalization strategy and convert it into an actionable plan
- Interact effectively with branches, distributors, and customers to drive sales
If you are interested in scheduling a GOABROAD workshop, click here:
GrowTheNet© WORKSHOP
The GrowTheNet workshop is tailored for individual companies, providing entrepreneurs and managers—especially those in SMEs—with methods and practical tools to develop and manage channel partners in foreign markets.
Participants will receive a copy of the book GOABROAD BLUEPRINT along with operational resources to build and manage their company’s distributor network.
Workshop Details:
- Participants: Minimum of 4, maximum of 15
- Location: On-site at the company or a venue of the company’s choosing
- Duration: 2 days
Key Workshop Objectives:
- Evaluate the competitive positioning of their company and its distributors in their respective markets, setting clear sales targets
- Collect and analyze critical information to understand distribution channels
- Define specific KPIs (Key Performance Indicators) to establish distributor performance standards and evaluate against them
- Develop distributor growth strategies and action plans for implementation
- Interact effectively with different types of distribution channels
- Shift from a “one-to-one” distributor relationship to a network approach, amplifying the impact of marketing activities
If you are interested in scheduling a GrowTheNet workshop, click here:
Target China WORKSHOP
China Target is a workshop tailored for individual companies to equip entrepreneurs and
managers—particularly SMEs—with the strategies and tools needed to succeed in the Chinese market.
This workshop provides a step-by-step approach to navigating the challenges of doing business in China
while addressing common concerns, such as:
This workshop provides a step-by-step approach to navigating the challenges of doing business in China
while addressing common concerns, such as:
Participants will receive customized tools to develop and implement a China-specific strategy tailored to their company’s needs.
Workshop Details:
- Participants: Minimum of 4, maximum of 15
- Location: On-site at the company or a venue of the company’s choosing
- Duration: 2 days
Key Workshop Objectives:
- Do we have the necessary skills and personnel to succeed in China?
- Are our products suitable for the Chinese market?
- How can we protect our intellectual property?
- How can we conduct a market analysis and access reliable data?
- What steps should we take to establish a presence?
- How can we identify and evaluate potential Chinese partners?
- How can we build and manage a distributor network?
- What messaging and communication strategies are most effective?
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