INDIVIDUAL TRAINING
EXPORT ADVICE: INTERNATIONALIZATION TRAINING TAILORED TO YOUR NEEDS
Export Advice is a 10-session online program designed for entrepreneurs and managers who want to gain
practical strategies and tools to manage their company’s internationalization process.
This is not a typical online course; instead, it consists of personalized or small-group web calls. During these
sessions, we will develop customized activities and tools tailored to your company’s needs and target
markets.
1) Select the most suitable countries for your internationalization strategy.
2) Define end-user segments for your products.
3) Create value propositions for different segments.
4) Analyze competitors in target markets.
5) Establish a competitive positioning and strategy.
6) Map and evaluate distribution channels.
7) Identify potential distributors and customers in new markets.
8) Develop sales with OEMs (Original Equipment Manufacturers) and key accounts.
9) Build a medium- and short-term strategic plan.
10) Formulate an actionable operational plan with a detailed budget.
At the end of the Export Advice program, you will have a clear and actionable internationalization strategy for your company, as well as the tools to implement it effectively.
Bonus: Each session will be recorded, allowing you to revisit the content anytime you need.
English (UK) 
Italiano